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Marketing ROI

Revenues are the first part of the profit equation--usually generated by effective sales and marketing activities. In order to maximize performance, these activities must be cost-effective and must add value to the bottom-line. Are you getting the best return on your investments in sales, advertising, and marketing? Using a variety of proven methodologies, we can help you control advertising and marketing expenditures while also increasing revenues.

Marketing Organization Audit
A scientifically proven methodology is used to measure the internal degree of your company's marketing effectiveness. It uses qualitative research methods to provide an accurate assessment of your current sales and marketing activities, along with recommendations for improvement.

Primary Benefits:
Measures a companyís internal degree of marketing planning, coordinated execution, and measurement. Assists in optimizing marketing effectiveness and pinpoints areas for improvement.

Data Requirements:
Employees with knowledge of the organizationís marketing efforts must complete an online survey. Interviews with internal staff are also necessary.

Guaranteed Recommendations:
There is no charge to the client if no recommendations can be made based on available data.

Current Fees (US$):
Negotiated on a project basis. No fees are due until after a written report and recommendations are presented. This acts as a no-risk guarantee and assures client satisfaction before any fees are paid.
 

 

For more information contact:

Rod Hagedorn, MBA, MS, DMgt
Senior Partner & General Manager


View Rod Hagedorn's profile on LinkedIn

Phone: 651-295-7732
Fax: 952-736-9599
rod.hagedorn@bpi-consortium.com

Central Office:
100 South Fifth Street, 19th Floor Minneapolis, MN 55402

 
     
 
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